Ways of Seeing, Ways of Being

• Stefania Maci/Michele Sala: Introduction – Maria Vittoria Calvi: The Language of Tourism in New Travel Guides: Discursive Identities and Narratives – Sabrina Francesconi: Digital Travel Videos as Ways of Visiting Basilicata: A Multimodal Genre Analysis – Lucia Abbamonte/Flavia Cavaliere: Tourism Websites: Scrolling and ‘Strolling’ through Capri.net – Maria Cristina Aiezza: Go Before They’re Gone. A Comparative Analysis of Online Travel Coupon Advertising – Stefania M. Maci: Meaning-making in Web 2.0 Tourism Discourse – Girolamo Tessuto: Newsworthy or Market-oriented? Analysing the Genre of Web-mediated Tourism Press Releases for Rhetorical Move Structure and Communicative Purpose(s) – Maria Cristina Paganoni: ‘A Luxury You Can Afford’ – High-End Tourism in Travel Blog Discourse – Chalita Yaemwannang/Issra Pramoolsook: Hotel Responses to Online Complaints – Kim Grego: Age-specific Tourism: Representations of Seniors in the Institutional Discourse of Tourism – Alessandra Vicentini: Child-free Tourism Discourse between Social Changes and Ethical Concerns: Cultural aspects related to the language of tourism – Luisanna Fodde: Accessibility through the Staging of Authenticity in Tourist Discourse – Paola Catenaccio: The Discursive Construction of a ‘Dark Tourism’ Destination: The Touristification of Ground Zero and the Commodification of Tragedy on the 9/11 Memorial and Museum Website – Giuliana Diani: Disseminating the Florentine Cultural Heritage through Travel Blogs – Daniela Cesiri/Francesca Coccetta: The Cultural Side of Venice: Institutional Promotion to Mainstream Tourists and Museum Buffs – Judith Turnbull: Conveying a Destination Image: A Case Study of Rome: The language of tourism in social media – Donatella Malavasi: ‘No one can be the invisible tourist – but we like that you are trying’: An analysis of the Language of Sustainable Tourism – Erik Castello: Ways of Representing and Promoting Padua: Professional, Novice and (Non-)Native Voices – Miguel Fuster-Márquez: The Discourse of US Hotel Websites: Variation through the Interruptibility of Lexical Bundles – Jorge Soto Almela: The Tourist Experience: A Semantic Prosody Analysis – Notes on Contributors

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