'A useful, accessible and short guide for the novice researcher in social sciences at undergraduate level, and also for those practitioners conducting research within their organizations without seeking academic credit.' - Professor Malcom Tight, Department of Continuing Education, Warwick University on its companion title, The Researchers Toolkit'...the authors have produced a book that will help new researchers operationalise the process of data collection. What is especially good about the book is that it is not 'precious' about research...the authors have clearly worked in the real world and know that method has to be modelled to suit the situation'. - Professor Peter Newby, Middlesex University