Hoppa till sidans huvudinnehåll

Del 0

Unveiling Bleisure Travellers

Exploring Novel Dimensions for Enriching Social Consumer Engagement Using Big Data Analytics

Inbunden, Engelska, 2025

AvPooja Khanna,Pooja Kansra,Tanveer Kajla,Nripendra Singh,India) Khanna, Pooja (Lovely Professional University,India) Kajla, Tanveer (NALSAR University of Law,USA) Singh, Nripendra (Pennsylvania Western University

1 519 kr

Beställningsvara. Skickas inom 7-10 vardagar. Fri frakt för medlemmar vid köp för minst 249 kr.


The travel industry is undergoing a paradigm shift in today's digital era, marked by an unprecedented influx of data from diverse sources such as online bookings, social media interactions, and location-based services. This wealth of information has become a potent resource for shaping the business and leisure travel landscape, providing insights beyond conventional paradigms. The central focus of this exploration lies in the intelligent utilization of big data to understand consumer behavior and actively engage and enhance their social experiences.The fusion of business and leisure, coined as bleisure, has emerged as a transformative trend. The expertly curated chapters delve into the dynamic intersection of bleisure travel and big data analytics, exploring novel dimensions that redefine social consumer engagement. The editors unravel the intricacies of this phenomenon, offer insights for researchers, industry professionals, and academicians seeking to understand and leverage the synergies between bleisure dynamics and the power of big data.The "Advances in Digital Technology and Data-Driven Business Practices" series aims to shed light on the rapid developments, significance, benefits, and practical applications of evolving digital technologies and data-driven decision-making practices in businesses.

Produktinformation

Hoppa över listan

Mer från samma författare

  • Nyhet

Eco Illusions

Pawan Kumar, Sumesh S. Dadwal, Pooja Khanna, Rajesh Verma, Gordon Bowen, India) Kumar, Pawan (Lovely Professional University, UK) Dadwal, Sumesh S. (London South Bank University, India) Khanna, Pooja (Lovely Professional University, India) Verma, Rajesh (Lovely Professional University, UK) Bowen, Gordon (Anglia Ruskin University, Sumesh S. Dadwal

Inbunden

1 519 kr

Hoppa över listan

Mer från samma serie

Navigating Data Science

Babita Singla, Kumar Shalender, Nripendra Singh, India) Singla, Babita (Chitkara University, India) Shalender, Kumar (Chitkara University, USA) Singh, Nripendra (Pennsylvania Western University

Inbunden

1 339 kr

Navigating Data Science in the Age of AI

Babita Singla, Babita Singla, Kumar Shalender, Nripendra Singh, India) Singla, Babita (Chitkara University, India) Shalender, Kumar (Chitkara University, USA) Singh, Nripendra (Pennsylvania Western University

Inbunden

1 339 kr

  • Nyhet

Destination Data

Gautam Shandilya, Nripendra Singh, Praveen Srivastava, Niraj Mishra, India) Shandilya, Gautam (Birla Institute of Technology Mesra, Ranchi, USA) Singh, Nripendra (Pennsylvania Western University, India) Srivastava, Praveen (Birla Institute of Technology Mesra, Ranchi, India) Mishra, Niraj (Birla Institute of Technology Mesra, Ranchi

Inbunden

2 049 kr

Data Driven Decisions

S.L. Gupta, Niket Mehta, Jitendra Singh Rathore, Piali Haldar, Nripendra Singh, India) Gupta, S.L. (Birla Institute of Technology – Mesra, India) Mehta, Niket (Birla Institute of Technology – Mesra, India) Rathore, Jitendra Singh (Banasthali Vidyapith, India) Haldar, Piali (Brainware University, USA) Singh, Nripendra (Pennsylvania Western University, S. L. Gupta, S L Gupta

Inbunden

1 519 kr

Hoppa över listan

Du kanske också är intresserad av

  • Nyhet

Destination Data

Gautam Shandilya, Nripendra Singh, Praveen Srivastava, Niraj Mishra, India) Shandilya, Gautam (Birla Institute of Technology Mesra, Ranchi, USA) Singh, Nripendra (Pennsylvania Western University, India) Srivastava, Praveen (Birla Institute of Technology Mesra, Ranchi, India) Mishra, Niraj (Birla Institute of Technology Mesra, Ranchi

Inbunden

2 049 kr

Navigating Data Science

Babita Singla, Kumar Shalender, Nripendra Singh, India) Singla, Babita (Chitkara University, India) Shalender, Kumar (Chitkara University, USA) Singh, Nripendra (Pennsylvania Western University

Inbunden

1 339 kr

Data Driven Decisions

S.L. Gupta, Niket Mehta, Jitendra Singh Rathore, Piali Haldar, Nripendra Singh, India) Gupta, S.L. (Birla Institute of Technology – Mesra, India) Mehta, Niket (Birla Institute of Technology – Mesra, India) Rathore, Jitendra Singh (Banasthali Vidyapith, India) Haldar, Piali (Brainware University, USA) Singh, Nripendra (Pennsylvania Western University, S. L. Gupta, S L Gupta

Inbunden

1 519 kr

Navigating Data Science in the Age of AI

Babita Singla, Babita Singla, Kumar Shalender, Nripendra Singh, India) Singla, Babita (Chitkara University, India) Shalender, Kumar (Chitkara University, USA) Singh, Nripendra (Pennsylvania Western University

Inbunden

1 339 kr