S.A. Schulman, CUNY Kings-borough Community College. ...a mix of methodological models and their practical applications that draws heavily on research conducted for, and in, the transportation sector. Contributions extend the use of these models and their applications to a broader tourism context. This provocative, Eurocentric analysis shows just how far behavioral research has developed since Maslow (who is still often cited in tourism analysis). An excellent graduate-level resource for tourism or service marketing; also usfeful to research oriented tourism professionals. Choice Konstadinos G. Goulias This skillfully edited volume...reflects the excitement and enthusiasm for innovation still experienced within the field today...a worthy addition to the key literature of travel behavior analysis. The chapters in the volume were written by well-known researchers in the field, and offer a rich blend of perspectives from varied countries, backgrounds and disciplines. The book is an informative reference for experienced researchers, an important source of information for people who are new to the field, and a useful resource for advanced students. The value of the book is considerably enhanced by its review chapters. Transportation Research Part A: Policy and Practice