Understanding Multinationals from Emerging Markets 1
bokomslag Understanding Multinationals from Emerging Markets
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Understanding Multinationals from Emerging Markets

Alvaro Cuervo-Cazurra • Ravi Ramamurti • Alvaro Cuervo-Cazurra • Ravi Ramamurti

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Andra format:

  • 344 sidor
  • 2015
In this book, a distinguished group of researchers provide a state-of-the-art analysis of emerging market multinationals (EMNCs). They tackle fundamental theoretical questions and assess the unique strategies and behavior of successful EMNCs. Scholars and graduate students, as well as consultants of multinational companies, will find this book of interest.
  • Författare: Alvaro Cuervo-Cazurra, Ravi Ramamurti, Alvaro Cuervo-Cazurra, Ravi Ramamurti
  • Format: Pocket/Paperback
  • ISBN: 9781107698321
  • Språk: Engelska
  • Antal sidor: 344
  • Utgivningsdatum: 2015-07-16
  • Förlag: Cambridge University Press

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