Del 0 - SpringerBriefs in Information Systems

Trust and Reputation Management Systems

An e-Business Perspective

Häftad, Engelska, 2017

699 kr

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This book provides an understanding of the core pillars of trust and reputation systems in electronic business settings. It presents the main existing methods and evaluates them from a managerial point of view. The book outlines the necessary technological environment without entangling the reader in too much technical detail. An implementation roadmap on a strategic and tactical level is given as well as guidance on linking trust and reputation management to existing information systems. Existing standards and solutions like recommendation systems, web services, semantic and big data technologies are put into context to prevent subverting efforts using false ratings, faked identities and other security issues. An outlook into recent and future developments completes the book.

Produktinformation

Utgivningsdatum2017-09-05
Mått155 x 235 x undefined mm
FormatHäftad
SpråkEngelska
SerieSpringerBriefs in Information Systems
Antal sidor86
FörlagSpringer International Publishing AG
ISBN9783319623733

Tillhör följande kategorier

Tillämpad datateknik inom Data och IT
Marknadsföring på nätet inom Ekonomi och Ledarskap
E-handel inom Ekonomi och Ledarskap
Affärsförhandlingar inom Ekonomi och Ledarskap

“The ultimate goal of this book is to provide general readers with the state-of-the-art insights into the core pillars of trust and reputation phenomena. Drawing on the writer’s lessons learnt from past research and piloting, another goal of this book is to provide reference materials for the strategic- or tactical-level professionals to complement their investment and implementation plans of having such systems implemented.” (Daniel Leung, Information Technology & Tourism, Vol. 20, 2018)“This 86-page treatise provides information officers and project managers with a conceptual and computational approach to managing trust and reputation in the e-commerce world. … this compact book includes a significant amount of informative content. It is a worthy addition to the literature on this important topic.” (Brad Reid, Computing Reviews, June, 2018)