Trials of Engagement

The Future of US Public Diplomacy

Inbunden, Engelska, 2010

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In the last decade public diplomacy has become one of the most important concepts in the development and implementation of foreign policy. Trials of Engagement: The Future of US Public Diplomacy, with contributors from leading scholars in disciplines from international relations to communications, considers the challenges for this ‘new’ public diplomacy, especially as it is pursued by the US Government. It highlights the challenges of aligning policy and projection, overcoming bureaucratic tensions, and the language used by public diplomats. Most importantly, the volume illustrates that the issues for public diplomacy are more than those of a producer seeking to win the hearts and minds of passive ‘audiences’. Trials of Engagement portrays public diplomacy as an increasingly public project. To overcome the trials of engagement, public diplomacy must provide more than a rhetorical nod to a “two-way” process. Ultimately, a collaborative public diplomacy must be built on a broad understanding of those involved, the recognition of stakeholders as peers, and effective interaction with networks made up of traditional and new interlocutors.

Produktinformation

Utgivningsdatum2010-12-17
Mått160 x 240 x 24 mm
Vikt702 g
FormatInbunden
SpråkEngelska
SerieDiplomatic Studies
Antal sidor312
FörlagBrill
ISBN9789004179400

Tillhör följande kategorier

Internationella relationer inom Samhälle och politik
Folkrätt inom Juridik

Ali Fisher works with governments, charities, companies, and NGOs on best practice for online engagement and network building. He specialises in providing insight through network analysis to enhance organizational strategy and evaluation. His research appears regularly in academic publications and blogs. Scott Lucas is Professor of American Studies at the University of Birmingham, United Kingdom, and the creator of EAWorldView. He is the author/editor of nine books and more than 50 major articles on US and British foreign policy from 1945 to the present.

IntroductionPart I: US Public Diplomacy TodayChapter 1. Public Diplomacy on Trial? Philip M TaylorChapter 2. Rebuilding Public Diplomacy: The Case of Israel, Eytan Gilboa and Nachman ShaiChapter 3. Advisor Non Grata: The Duelling Roles of U.S. Public Diplomacy, John Robert KelleyChapter 4. ‘Let’s Make This Happen!: The Tension of the Unipolar in US Public Diplomacy,’ Scott LucasChapter 5. The Dots above the Detail: The Myopia of Meta-Narrative in the Declarative ‘War of Ideas,’ David RyanChapter 6. Soft Power, US Public Diplomacy and Global Risk, Giles Scott-SmithChapter 7. Karen Hughes and the Brezhnev Syndrome: The Trial of Public Diplomacy as Domestic Performance, Nicholas J. CullChapter 8. Public Diplomacy in the Middle East: Dynamics of Success and Failure, Lina KhatibChapter 9. The Longer Term Impact of U.S. Public Diplomacy in the Americas during WWII, Elizabeth FoxChapter 10. Competing Narratives: US Public Diplomacy and the Problematic Case of Latin America, Bevan SewellPart II: The Public Diplomacy of TomorrowChapter 11: The Seven Paradoxes of Public Diplomacy, Daryl CopelandChapter 12: The Public Diplomacy Challenges of Strategic Stakeholder Engagement, RS ZaharnaChapter 13: Skills of the Public Diplomat: Language, Narrative and Allegiance, Biljana ScottChapter 14: Public Diplomacy: Courting Publics for Short-term Advantage or Partnering Publics for Lasting Peace and Sustainable Prosperity? Naren ChittyChapter 15. Looking at the Man in the Mirror; Understanding of Power and Influence in Public Diplomacy, Ali FisherConclusionIndex