Donna J. Barbie is chair of the Humanities and Social Science Department and professor of humanities at Embry-Riddle Aeronautical University in Daytona Beach, Florida.

• Table of ContentsIntroductionDonna J. Barbie      PART I: SUPERMAN TIGERCreating a Competitive Advantage: The Power of Physicality, Psychology and Spiritual DiscourseJohn Lamothe      Branding: At What Price?Michael V. Perez      Showing Us the MoneyJoe Gisondi      Faithful FandomDonna J. Barbie      Celebrations and Conniptions in the “Gentleman’s” GameDonna J. Barbie      Ego, Entitlement and Egregious BehaviorSarah D. Fogle      PART II: EVERYMAN TIGERReluctantly Playing the Race GameLinda H. Straubel and Donna J. Barbie      Painful PleasuresJonathan French      Responsible Adults in the Toy DepartmentSteve Master      Public Apology and Acts of ContritionJames G. Shoopman      Par for the Course: The “Bimbo Tally”Libbie Searcy      Tweet Your Troubles AwayLynnette Porter and Donna J. Barbie      About the Contributors      Index

“Barbie presents a collection of essays focusing on both Tiger’s role as a superman in the world of golf, and as an ordinary fallible being”—Reference & Research Book News.

Donna J. Barbie is chair of the Humanities and Social Science Department and professor of humanities at Embry-Riddle Aeronautical University in Daytona Beach, Florida.

• Table of ContentsIntroductionDonna J. Barbie      PART I: SUPERMAN TIGERCreating a Competitive Advantage: The Power of Physicality, Psychology and Spiritual DiscourseJohn Lamothe      Branding: At What Price?Michael V. Perez      Showing Us the MoneyJoe Gisondi      Faithful FandomDonna J. Barbie      Celebrations and Conniptions in the “Gentleman’s” GameDonna J. Barbie      Ego, Entitlement and Egregious BehaviorSarah D. Fogle      PART II: EVERYMAN TIGERReluctantly Playing the Race GameLinda H. Straubel and Donna J. Barbie      Painful PleasuresJonathan French      Responsible Adults in the Toy DepartmentSteve Master      Public Apology and Acts of ContritionJames G. Shoopman      Par for the Course: The “Bimbo Tally”Libbie Searcy      Tweet Your Troubles AwayLynnette Porter and Donna J. Barbie      About the Contributors      Index

“Barbie presents a collection of essays focusing on both Tiger’s role as a superman in the world of golf, and as an ordinary fallible being”—Reference & Research Book News.

Donna J. Barbie is chair of the Humanities and Social Science Department and professor of humanities at Embry-Riddle Aeronautical University in Daytona Beach, Florida.

• Table of ContentsIntroductionDonna J. Barbie      PART I: SUPERMAN TIGERCreating a Competitive Advantage: The Power of Physicality, Psychology and Spiritual DiscourseJohn Lamothe      Branding: At What Price?Michael V. Perez      Showing Us the MoneyJoe Gisondi      Faithful FandomDonna J. Barbie      Celebrations and Conniptions in the “Gentleman’s” GameDonna J. Barbie      Ego, Entitlement and Egregious BehaviorSarah D. Fogle      PART II: EVERYMAN TIGERReluctantly Playing the Race GameLinda H. Straubel and Donna J. Barbie      Painful PleasuresJonathan French      Responsible Adults in the Toy DepartmentSteve Master      Public Apology and Acts of ContritionJames G. Shoopman      Par for the Course: The “Bimbo Tally”Libbie Searcy      Tweet Your Troubles AwayLynnette Porter and Donna J. Barbie      About the Contributors      Index

“Barbie presents a collection of essays focusing on both Tiger’s role as a superman in the world of golf, and as an ordinary fallible being”—Reference & Research Book News.