Ibrahim Çetin (Edited By) Ibrahim Çetin is senior lecturer of Tourism Management - Serik Faculty of Business at the Akdeniz University in Türkiye. He has completed his master degree on ecological tourism at Balikesir University and he deserved his PhD degree by completing the thesis about consumer behaviour and brand equity field from Dokuz Eylül University / Izmir. Dr. Çetin authored and co-authored of articles, chapters, conference papers related to tourism and hospitality. In addition to teaching experience in Turkiye Dr. Çetin has almost ten years teaching experience internationally in tourism and hospitality field. He has practical experience in hospitality industry in different departments of different five-star hotels and airline industry (Turkish Airlines). His area of research includes hospitality and tourism marketing, tourist behavior, services management, brand equity and purchasing behaviour, sustainability and rural tourism, employee motivation in hospitality industry.Yigit Sebahattin Bozkurt (Edited By) Yigit S. Bozkurt He completed her undergraduate education at Eastern Mediterranean University, Department of Recreation, his master's degree at Yasar University, Department of Tourism Management and her PhD at Aydin Adnan Menderes University, Department of Tourism Management. He is currently working as an Assist. Prof. Dr. at Cyprus Aydin University, Faculty of Tourism. He also has studies on destination management, tourism marketing and overtourism.Onur Icoz (Edited By) Onur Içöz is an Associate Professor in the Department of Travel Management, Aydin Adnan Menderes University, Faculty of Tourism, Türkiye. He holds a Ph.D. in Tourism Management from Dokuz Eylül University, Institute of Social Sciences and master's degree from the same university in Türkiye. His research interests include tourism and technology, destination branding, alternative tourism, inclusive tourism, overtourism, health tourism and sports tourism. He has published his research in academic journals. He has also authored two books, numerous book chapters, conference proceedings and is an active reviewer of research papers for academic journals.Orhan Icoz (Edited By) Orhan Içöz is a full Professor of Tourism Management at the Department of Tourism Guidance, School of Applied Sciences, Yasar University in Turkey. He graduated from the Faculty of Business Administration, Department of Marketing, at Ege University in 1977, and he subsequently obtained his master's degree from the Department of Tourism Management at Dokuz Eylül University in 1982, and gained his Ph.D. degree from the Department of Tourism Management, Dokuz Eylül University in 1987. He became associate professor in 1991 in the field of tourism management and assigned as full professor in 1997 at Dokuz Eylül University, Faculty of Business, Department of Tourism Management. His research interests include Economics of Travel and Tourism, Tourism and Hospitality Marketing, Travel and Tourism Market Research, Tourism Planning and Policy.Muzaffer Uysal (Edited By) Muzaffer Uysal is a Provost Professor and Carney Family Endowed Professor in the Department of Hospitality and Tourism Management at the Isenberg School of Management, University of Massachusetts, Amherst. He served as department chair from August 2016 to August 2023. Currently, Dr. Uysal is serving as the president of the International Academy for the Study of Tourism and a fellow of the Academy of Leisure Sciences. Dr. Uysal has authored and co-authored numerous scholarly articles, five monographs, and sixteen books. He is widely recognized for his contributions, receiving over thirty awards for research, international education, teaching excellence, and lifetime achievements. Over the past four years. Dr. Uysal was listed among the top 1% of the world's most highly cited researchers by Clarivate Analytics. He has also received the Research.com Business and Management Leader Award for three consecutive years.
