The Political Marketing Revolution

Transforming the Government of the Uk

Häftad, Engelska, 2004

Av Jennifer Lees-Marshment

329 kr

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'The political marketing revolution' shows how marketing has permeated all political organisations in the UK including the monarchy, media, parliament and education. Politicans, professors and princes use marketing to identify demands and design a product to satisfy political consumers. -- .

Produktinformation

  • Utgivningsdatum2004-06-24
  • Mått232 x 156 x 23 mm
  • Vikt404 g
  • FormatHäftad
  • SpråkEngelska
  • Antal sidor256
  • FörlagManchester University Press
  • ISBN9780719063077

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