bokomslag The Evolution of New Markets
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The Evolution of New Markets

Paul Geroski

Inbunden

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  • 236 sidor
  • 2003
A popular account of the early evolution of markets. The book features a large number of cases - including the development of the Internet, the early evolution of the car market, semi-conductors, television, mobile phones and personal computers, and the failure of genetically modified food and quadrophonic sounds. These cases are woven into a general narrative which highlights the unusual features of how very young markets evolve, and provides a straightforward and non-technical explanation of why things typically happen this way.
  • Författare: Paul Geroski
  • Format: Inbunden
  • ISBN: 9780199248896
  • Språk: Engelska
  • Antal sidor: 236
  • Utgivningsdatum: 2003-04-01
  • Förlag: OUP Oxford