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The Business of Cities explores the re-urbanisation of business, discussing cities as emerging markets for firms, the re-urbanisation of business locations, the growth of "city building" as a newly globalising industry, the urbanisation of capital, cities as "test markets" for larger geographies and businesses adopting city brands and city marketing approaches.
- Format: Pocket/Paperback
- ISBN: 9781138212985
- Språk: Engelska
- Antal sidor: 256
- Utgivningsdatum: 2026-01-05
- Förlag: Taylor & Francis Ltd