Jonathan Gray is Hamel Family Distinguished Chair in Communication Arts at University of Wisconsin-Madison. He is author of Dislike-Minded: Media, Audiences, and the Dynamics of Taste, Television Studies (with Amanda D. Lotz), Show Sold Separately: Promos, Spoilers, and Other Media Paratexts, Television Entertainment, and Watching with The Simpsons: Television, Parody, and Intertextuality, and co-editor of numerous books including Keywords for Media Studies (with Laurie Ouellette) and A Companion to Media Authorship (with Derek Johnson).Derek Johnson is Professor of Media and Cultural Studies in the Communication Arts Department at the University of Wisconsin-Madison. He is the author of Transgenerational Media Industries: Adults, Children and the Reproduction of Culture and Media Franchising: Creative License and Collaboration in the Culture Industries. He has also edited or co-edited several books, including most recently From Networks to Netflix: A Guide to Changing Channels and Point of Sale: Analyzing Media Retail (with Daniel Herbert).