Television and its Viewers
Cultivation Theory and Research
Häftad, Engelska, 1999
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Television and its Viewers reviews 'cultivation' research, which investigates the relationship between exposure to television and beliefs about the world. Shanahan and Morgan present a sweeping historical view of television as a technology and as an institution. Shanahan and Morgan's study looks forward as well as back, to the development of cultivation research in a new media environment.
Produktinformation
- Utgivningsdatum1999-09-09
- Mått153 x 228 x 19 mm
- Vikt466 g
- FormatHäftad
- SpråkEngelska
- Antal sidor284
- FörlagCambridge University Press
- ISBN9780521587556