Streaming Video in the Global South

Shakti Jaising is Professor of English and Director of Film Studies at Drew University, USA. Her writing on literary and cinematic responses to colonialism, neoliberalism, and the War on Terror appears in publications like Modern Fiction Studies, Interventions, Jump Cut, and ARIEL. Jaising is the author of Beyond Alterity: Contemporary Indian Fiction and the Neoliberal Script (2023).Hadi Gharabaghi is Visiting Assistant Professor of Film, Television, and Media at Fairfield University, USA. His work appears in prominent venues like The Journal of Cinema and Media Studies and in edited collections, including Cinema of the Arab World: Contemporary Directions in Theory and Practice (2020).

• Acknowledgements List of IllustrationsIntroductionShakti Jaising (Drew University, USA) and Hadi Gharabaghi (Fairfield University, USA)1. The Global Netflix Documentary: Local Difference, Branding, and the Global SouthVinicius Navarro (Emerson College, USA)2. A Cold War Netflix: The U.S. Information Agency as a Key Historiographic Model for the Transnational StreamerBret Vukoder (St. Olaf College, USA)3. Netflix’s Double-edged Sword for Local Storytelling: A Brazilian PerspectiveDaniel Rios, Melina Meimaridis, Daniela Mazur (Universidade Federal Fluminense, Brazil)4. Streaming Platforms in Lebanon: A Tale of Business and PoliticsWissam Mouawad (Abu Dhabi University, UAE) and Pamela Nassour (Saint-Joseph University of Beirut, Lebanon)5. Streaming Feminism? South Asian TV Series by/about WomenValentina Vitali (Birmingham City University, UK)6. Television Drama in Mexico: From Broadcast to StreamingPaul Julian Smith (City University of New York Graduate Center, USA)7. Watching Old Egyptian TV Shows Online: YouTube and Nostalgia for Television’s PastEgor Korneev (University of Michigan, USA)8. Streaming the Nation: Salvaging the National Filipino AudienceDaniel Rudin (Le Moyne College, USA)9. Rethinking the English Translation-Subtitles in the Age of Global Streaming: Decision to Leave (2022) and the Korean WaveHiju Kim (University of California, Los Angeles, USA)10. Streaming the Transmedial and Transcultural: Contemporary African Cinemas and the Netflix Viewing EnvironmentAlexander Fisher (Queen’s University Belfast, UK)11. Invoking the Shadow Archive: Three Documentaries that “Look Back” from 1970s Beirut Samirah Alkassim (Author/Filmmaker, USA)Notes on ContributorsIndex

Altered IP addresses. Local broadcast preferences. Nationally recognized talent. Market-specific technologies. These are some of the factors disrupting the myth that advanced capitalist nations invariably dominate the global media ecology as streaming video on demand (SVOD) technologies proliferate. This enthralling volume offers eleven fascinating case studies by key scholars writing about varied nations of the global South to correct the record. Essential for media, communication, and new technology enthusiasts, Streaming Video in the Global South alters how we understand the world’s geopolitical axes by accounting for the ground realities shaping streaming media platforms, infrastructures, and flows from a truly global vantage point.