Strategy without Design

The Silent Efficacy of Indirect Action

Inbunden, Engelska, 2009

Av Robert C. H. Chia, Robin Holt, Robin (University of Liverpool) Holt

1 869 kr

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Strategy exhibits a pervasive commitment to the belief that the best approach to adopt in dealing with affairs of the world is to confront, overcome and subjugate things to conform to our will, control and eventual mastery. Performance is about sustaining distinctiveness. This direct and deliberate approach draws inspiration from ancient Greek roots and has become orthodoxy. Yet there are downsides. This book shows why. Using examples from the world of business, economics, military strategy, politics and philosophy, it argues that success may inadvertently emerge from the everyday coping actions of a multitude of individuals, none of whom intended to contribute to any preconceived design. A consequence of this claim is that a paradox exists in strategic interventions, one that no strategist can afford to ignore. The more single-mindedly a strategic goal is sought, the more likely such calculated instrumental action eventually works to undermine its own initial success.

Produktinformation

Utgivningsdatum2009-10-08
Mått157 x 235 x 17 mm
Vikt560 g
SpråkEngelska
Antal sidor262
FörlagCambridge University Press
EAN9780521895507

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Preface; Introduction; 1. Spontaneous order: the roots of strategy emergence; 2. Economic agency and steps to ecological awareness; 3. Reconceptualizing agency, self-interest and purposeful action; 4. The 'practice turn' in strategy research; 5. Building and dwelling: two ways of investigating strategy practice; 6. Strategy as immersed 'wayfinding'; 7. The silent efficacy of indirect action; Epilogue: negative capability; Index.

Reviews of the hardback: 'A penetrating and revealing analysis of the inner nature of strategy in a rich range of social and economic contexts. The authors draw on a wealth of theoretical sources and practical examples to show that strategy is more a virtual, unfolding experience than a consciously planned operation. In short, the book compels us to think much more subtly and comprehensively about the latent forces that drive human agency.' Robert Cooper, Keele University