Flying High in a Competitive Industry
Jochen Wirtz, Loizos Heracleous, Nitin Pangarkar
Inbunden, 2006
199 kr
Strategy and Organization
Realizing Strategic Management
Inbunden, Engelska, 2003
1 389 kr
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Examining some of the new and emerging issues in strategic management, Loizos Heracleous offers a fresh approach to the established ideas of strategy. Beginning with the historical development of the strategy field, including the influence of industrial organisation and the resource-based view, he develops a new perspective labelled an 'organisational action' view of strategy. This approach is theoretically underlain by organisation theory and takes seriously such issues as the role of agency, the need for a longitudinal focus on process, the complexities of strategy implementation, and organisational facets such as strategic choice, organisational culture, organisational discourses and learning. Combining theoretical subtlety with an applied orientation, Heracleous examines topical areas such as corporate governance, inter-organisational networks, and organising for the future. With original research and extensive surveys of the strategy literature, combined with a strong practical orientation, this book is ideal for MBA students, strategy researchers and the more thoughtful practitioner.
Produktinformation
- Utgivningsdatum2003-08-07
- Mått152 x 229 x 16 mm
- Vikt510 g
- FormatInbunden
- SpråkEngelska
- Antal sidor254
- FörlagCambridge University Press
- ISBN9780521812610