Strategist CEO

How Visionary Executives Build Organizations

Inbunden, Engelska, 1988

1 409 kr

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This is a practical guide for CEOs and corporate managers who want to improve their ability to develop corporate strategy, chart the direction of their organization, and involve their key executives in the successful implementation of that strategy. Robert describes a unique and proven method for setting and implementing strategy and for dealing with the qualitative variables that face an organization. The work begins with an examination of the common pitfalls of strategic planning. Subsequent chapters introduce the concept of strategic thinking (a necessary prerequisite to strategic planning), and treat common obstacles and misperceptions. After the concepts have been clearly elucidated, the author goes on to describe their implementation in a variety of corporate settings.

Produktinformation

Utgivningsdatum1988-01-13
Mått152 x 229 x 18 mm
Vikt425 g
FormatInbunden
SpråkEngelska
Antal sidor149
FörlagBloomsbury Publishing Plc
ISBN9780899302683

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PrefaceWhy CEOs Have Difficulty Implementing Their StrategyStrategic Planning: The Death Knell of Strategic ThinkingCompetitive Strategy: Going Forward … Backwards!What Is Strategic Thinking?The Obstacles and the MisconceptionsThe Heart of Strategic Thinking: The Driving ForceAreas of Excellence: Keeping the Strategy Strong and HealthyThe Strategic Thinking ProcessHow Strategic Thinking Is Used in OrganizationsStrategic ManagementUsing Strategic Thinking for Competitive AdvantageStrategy in Owner-Managed CompaniesApplications of Strategic Thinking in Multi-National CompaniesApplications of Strategic Thinking in Owner-Managed CompaniesBibliographyIndex