Häftad, Engelska, 2004

Strategic Management

Issues and Cases

Av Paul W. Dobson, Ken Starkey, John Richards

369 kr

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Beskrivning

This highly popular introduction to strategic management has now been revised to take account of the latest developments in the field. New edition of a highly popular introduction to strategic management. Provides a clear framework for understanding the issues in corporate strategy, supported by current case examples. Revised to take account of the latest development in the field. Now features twelve new cases. Includes new chapters on issues relating to the resource-based view of the firm, innovation, learning, and the ‘new economy’. Includes a new concluding chapter looking at present and future issues in strategic management. Continues to combine the latest management concepts with and emphasis on current business applications and implementation.

Produktinformation

Utgivningsdatum: 2004-03-11
Mått: 173 x 246 x 21 mm
Vikt: 472 g
Format: Häftad
Språk: Engelska
Antal sidor: 264
Upplaga: 2
Förlag: John Wiley and Sons Ltd
ISBN: 9781405111812

Utforska kategorier

Affärsstrategi

Mer information

Paul Dobson is Professor of Retail Strategy and Industrial Organization at Loughborough University Business School. Ken Starkey is Professor of Srategic Management and Organizational Analysis at the University of Nottingham Business School. John Richards is Special Professor in charge of the MBA programmes at the University of Nottingham Business School.

Recensioner i media

"Dobson and Starkey have successfully updated their earlier work to provide a well written, comprehensive and authoritative book. The book contains a number of intersting case studies as well as chapter vignettes which provide a broad range of contexts within which the concepts and frameworks are discussed. The breadth of coverage is a distinct asset ensuring not only that all types of organisation are discussed, but also that the ideas presented can be viewed through a variety of lenses." David Ash, De Montfort University

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