Start the Rain

In Australia's Outback, the land is dry. There are no rainclouds on the way, and dust gets in your eyes. The land suffers, as do the crops, which means so do the people. It's time to make a change to save our planet, but who will start the movement? Who will start the rain?

The Outback is drought country. It's where farmers and their families in the "food belt" struggle with little or no rain. It's also where livestock, grain, and other food crops are grown to feed the population of Australia. When there's no rain, there's no food. The farmers need a hand to survive the "great dry."

Start the Rain is about the how we respond to hardship. The droughts of the past hundreds of years have impacted many countries around the world. Climate change is prolonging the droughts, making life impossible for farmers. We live on a planet that needs our help. We live with people who need help. As human beings, we are at our best when we come together, roll up our sleeves, and support each other. Together, we can start the rain.