Social Entrepreneurship and Innovation

Häftad, Engelska, 2022

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Mission-driven ventures have the power to change the world and solve today’s most pressing social problems. Social Entrepreneurship equips students with the theories, models, tools, and templates they need to generate ideas and shape opportunities into impactful social enterprises. Author Carole Carlson uses a variety of real-world examples, cases, and profiles to illustrate how entrepreneurs around the world are changing their communities. Exercises allow students to practice developing their entrepreneurial skillset as they learn the fundamentals of structuring, financing, marketing, and scaling social ventures. Whatever social cause your students are passionate about, they will find Social Entrepreneurship a vital resource for making their vision a reality.

Produktinformation

Utgivningsdatum2022-04-21
Mått187 x 231 x 23 mm
Vikt620 g
FormatHäftad
SpråkEngelska
Antal sidor360
Upplaga1
FörlagSAGE Publications
ISBN9781071811597

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Carole Carlson is the Director of the MBA program and Senior Lecturer at the Heller School for Social Policy and Management at Brandeis University, a U.S. News and World Report top 10-ranked social policy school. There, she teaches courses in Social Entrepreneurship and Global Social Entrepreneurship in the MBA program, a course on Business Plans and Pitches in the Our Generation Speaks incubator, and an executive education course on Health Care Entrepreneurship. Prior to teaching at Brandeis she was a Principal at the Parthenon Group (now Parthenon E&Y) where she advised senior leaders of Fortune 500 and high-growth middle market companies and leading nonprofits to help them create effective strategies and steer operational improvements. She has led the design and delivery of numerous innovative entrepreneur-oriented programs and has authored or co-authored of dozens of case studies, mainly on entrepreneurship and social ventures. She has mentored over 50 entrepreneurial ventures, and continues to mentor young entrepreneurs. She holds advanced degrees from Harvard Business School, where she was a Baker Scholar, and the Massachusetts Institute of Technology.

Chapter 1: Social Entrepreneurship and LeadershipChapter 2: Innovation and Idea GenerationChapter 3: Shaping Social Venture OpportunitiesChapter 4: Building Social Impact Teams and EcosystemChapter 5: Creating Alignment and Measuring ImpactChapter 6: Legal Structures and Financial Plans for Social VenturesChapter 7: Scaling and ExpansionChapter 8: Entrepreneurial Operations and MarketingChapter 9: Business Plans and Pitches for Social VenturesChapter 10: Social Entrepreneurship in a Global Context