‘This is a reader-friendly book providing information for managing and keeping the small business beautiful using a number of tables, figures and boxes… Reading this book may be useful to the teachers and students concerned with the development of small business enterprises in different cross-cultural environments.’ - M.S. Chikara, The Journal of Business Perspective'The book is an excellent book for academics, and will provde firm preparation for those wishing to start their own businesses as well as guidance for business owners.'- Peter Merill, Quality World, December 2912'This book offers a much needed single source text to SMEs from a cross cultural perspective. The book presents a comprehensive and concise introduction to contemporary developments in this emerging field of research.' - Paul Manning, Leeds Metropolitan University, UK