Rowntree and the Marketing Revolution, 1862-1969 1
bokomslag Rowntree and the Marketing Revolution, 1862-1969
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Rowntree and the Marketing Revolution, 1862-1969

Robert Fitzgerald • Robert Fitzgerald

Pocket

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Andra format:

  • 768 sidor
  • 2007
This business history of Rowntree, the important and well-known confectionery manufacturer, offers insights into the company and its industry, the development of managerial organization, industrial relations, restrictive practices and multinational business.
  • Författare: Robert Fitzgerald, Robert Fitzgerald
  • Format: Pocket/Paperback
  • ISBN: 9780521023788
  • Språk: Engelska
  • Antal sidor: 768
  • Utgivningsdatum: 2007-01-25
  • Förlag: Cambridge University Press

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