Rhetoric in Neoliberalism

Kim Hong Nguyen is Assistant Professor of Speech Communication at University of Waterloo, Canada. Her research interests include rhetorical theory and criticism and cultural studies. Her work has appeared in Children’s Literature Association Quarterly, Howard Journal of Communications, and Cultural Politics.

• Acknowledgements.- Rhetoric in Neoliberalism; Kim Hong Nguyen.- Chapter 1: Accountable to Whom? The Rhetorical Circulation of Neoliberal Discourse and its Ambient Effects on Higher Education; Phillip Goodwin, Katrina Miller, and Catherine Chaput.- Chapter 2: Warren Buffett’s Celebrity, Epideictic Ethos, and Neoliberal Humanitarianism; Mark Meister and Carrie Anne Platt.- Chapter 3: Rhetorical Agency in a Neoliberal Age: Foucault, Power, Agency and Ethos; Robert Danisch.- Chapter 4: The Capable American: Ethos, Pathos, and the Governance of Education; Samuel Jay.- Chapter 5: Constitutive Rhetoric in the Age of Neoliberalism; David Seitz and Amanda Tennant.- Chapter 6: Branding Citizens: The Logic(s) of A Few Bad Apples; Jennifer Wingard.- Chapter 7: The Psychotic Discourse of 9/11 Truth; Jodi Dean.- Chapter 8: Computational Culture and the New Platonism in Neoliberal Rhetoric; Gerald Voorhees.- Afterword; Bradford Vivian.