'Working across South Asian history and ethnography, this volume builds creatively on the existing literature on vernacular capitalism and market governance with rich data and diverse approaches to customary and underground transactions. Exploring finance, small-scale industry and agricultural commodities, as well as advertising, risk and trust, the essays delve deeply into the local contexts of market practice in India, productively reactivating debates on the temporalities, performatives and regulation of 'the bazaar.'' Ritu Birla, University of Toronto