Rethinking Elvis

Mark Duffett is Associate Professor of Media and Cultural Studies at the University of Chester. After receiving degrees from Oxford University and the University of British Columbia, he completed his doctorate on Elvis fandom at the University of Wales in 1999. Since then, Dr. Duffett has established himself as an international scholar with keynotes at conferences in Finland, Portugal, and La Nouvelle Sorbonne in Paris. He has written for The Guardian, and been quoted in Rolling Stone, The New Yorker and The New York Times. His books include Understanding Fandom (2013), Counting Down Elvis (2018), and Elvis: Roots, Image, Comeback, Phenomenon (2020).

• 1. Elvis - Other Stories to Tell, Mark Duffett2. Elvis Presley and the Irrepressible Influence of Southern Evangelicalism, James Goff3. Old Habits Die Hard - Elvis, or the Burden of a Southern Identity, Michael T. Bertrand4. Mixing Up Elvis, Sean Redmond5. Elvis, Race, and the Unity of Complimentary Genius, Cheryl S. Carr6. Hypersensitive Youth and the Meanings of Elvis in 1950s Denmark, Bertel Nygaard and Rasmus Rosenørn7. Elvis Outside the USA - A Dark Shadow in the Early Italian Cultural Cold War, Marilisa Merolla8. An American Cultural Weapon? The Impact of Elvis in 1950s Cold War Europe, Mathias Haeussler9. Gate People - Fan History Before Elvis Heritage at Graceland, Mark Duffett10. The American Dream? Elvis Presley, William Eggleston and the "Lost" Photographs of Graceland, Johnny Hopkins11. Elvis and Musical Spaces - What the King means to Nashville Tourism, Robert Fry12. A Star is Imagined - The "Unproduction" of Elvis Presley's Film Career, Landon Palmer13. Posthumous Representations of Elvis - From Cultural Icon to Transproperty, June M. Madeley and Daniel Downes14. Operation Blue Suede Shoes - Black Lives Matter and the Meaning of Elvis in Contemporary Memphis, Amanda Nell Edgar15. The Future of Elvis Studies, Mark DuffettIndex

The academics here do not rethink Elvis Presley so much as re-place him: the view from Denmark and Cold War Europe meeting today's Tennessee Presley, where 'Are You Lonesome' is sung in the dark for tourists in Nashville's Studio B and Memphis cops brutally repress a Black Lives Matter protest in front of Graceland. Greil Marcus's Mystery Train listed Elvis variants as an act of prose wizardry. This Bubba Ho-Tep-worthy book of 'unproductions' catalogs a Presley multiverse, with movies never made, stories half-attributed, and identities barely glimpsed.