Resourcing the Start-up Business
Creating Dynamic Entrepreneurial Learning Capabilities
Inbunden, Engelska, 2022
Av Oswald Jones, Allan Macpherson, Dilani Jayawarna, UK) Jones, Oswald (University of Liverpool, UK) Macpherson, Allan (De Montfort University, UK) Jayawarna, Dilani (University of Liverpool, Allan MacPherson
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Drawing on the most up-to-date and relevant research, this concise textbook is an accessible guide to harnessing the appropriate resources when launching a new start-up business. The focus is on the wide range of tangible and intangible resources available to entrepreneurs in the early stages of a new venture. This second edition brings in material on crowdfunding, digitalization and Covid-19, and dedicates new chapters to: lean start-ups and business models idea generation and opportunity development and business incubators and accelerators. The book supports students with learning objectives, a summary, discussion questions and a practical call to action in each chapter. A teaching guide and slides are also available for instructors. Resourcing the Start-up Business will be a valuable textbook for students of entrepreneurship and new venture creation globally.
Produktinformation
- Utgivningsdatum2022-10-31
- Mått156 x 234 x 35 mm
- Vikt766 g
- FormatInbunden
- SpråkEngelska
- SerieRoutledge Masters in Entrepreneurship
- Antal sidor554
- Upplaga2
- FörlagTaylor & Francis Ltd
- ISBN9781032321196