Resourcing the Start-up Business
Creating Dynamic Entrepreneurial Learning Capabilities
Inbunden, Engelska, 2022
AvOswald Jones,Allan Macpherson,Dilani Jayawarna,UK) Jones, Oswald (University of Liverpool,UK) Macpherson, Allan (De Montfort University,UK) Jayawarna, Dilani (University of Liverpool,Allan MacPherson
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Drawing on the most up-to-date and relevant research, this concise textbook is an accessible guide to harnessing the appropriate resources when launching a new start-up business. The focus is on the wide range of tangible and intangible resources available to entrepreneurs in the early stages of a new venture. This second edition brings in material on crowdfunding, digitalization and Covid-19, and dedicates new chapters to: lean start-ups and business models idea generation and opportunity development and business incubators and accelerators. The book supports students with learning objectives, a summary, discussion questions and a practical call to action in each chapter. A teaching guide and slides are also available for instructors. Resourcing the Start-up Business will be a valuable textbook for students of entrepreneurship and new venture creation globally.
Produktinformation
- Utgivningsdatum2022-10-31
- Mått156 x 234 x 35 mm
- Vikt766 g
- FormatInbunden
- SpråkEngelska
- SerieRoutledge Masters in Entrepreneurship
- Antal sidor554
- Upplaga2
- FörlagTaylor & Francis Ltd
- ISBN9781032321196