Researching Historical Screen Audiences

Dr Kate Egan is Senior Lecturer in Film and Media at Northumbria University Martin Smith is an independent researcher Jamie Terrill is a Research Associate on the AHRC funded Cinema Memory and the Digital Archive: 1930s Britain and Beyond project

• List of illustrationsAcknowledgementsList of contributorsIntroductionPart I: Being creative in historical audience research: Re-evaluating the field1. Daniël Biltereyst - Audience as palimpsest, or the structures of cinematic feeling: On historical film audience research and cinema’s imaginative power2. Annette Kuhn - From cinema culture to cinema memory: a conceptual and methodological trajectory3. Karina Aveyard - Constructing cinema audience histories: Methodological choices and challengesPart II: Reconsidering national and transnational cinemagoing histories4. Karina Pryt - Cinemas and cinema audiences in the ‘third space’ in Warsaw (1908-1939)5. Wolfgang Fuhrmann - German films in Brazil: Immigration, associations and national film culture6. James Jones - Emotional communities in the cinema: tracing emotion in Mass Observation cinema records, 1937-1950Part III: Shaping audience expectations: Cinema managers and marketing strategies7. Robert James – ‘Make your public curious’: Cinema management, film advertising and audience taste in England, c. 1920-c. 1960.8. Robert Shail - Harry Sanders: Remembering a life in cinema management9. Adrian Smith - The Yellow Teddybears: Exploitation as educationPart IV: Home viewing contexts and audience memories10. Damiano Garofalo - Archives, sources and memories for a history of early Italian TV audiences11. Martin Smith - The Exorcist in the home: Remembering parental regulation12. Kate Egan - Childhood Memories of Horror Films in the Home: Questions, Patterns and Contexts

Egan, Smith and Terrill have produced an ambitiously constructed, extensively researched and a truly exciting edited volume. The book offers a wealth of invaluable insights into screen audiences and film cultures more broadly, while showcasing a rich and diverse range of methodologies, periods, settings and contexts. An indispensable contribution to audience historiography.