"...this book indeed served the purpose of nudging us to think a little less development....the discussion of the use of priming and associated techniques to be thorough and thought provoking....appreciated the overview of the developement of various alphabetic writing systems."—PsycCRITIQUES"Its uniqueness lies in its combination of historical, linguistic, and experimental psychology research on both the Hebrew language and writing system. It deals with literacy broadly, citing cultural as well as cognitive perspectives. It certainly deserves a place in all libraries as a serious piece of scholarship on Semitic languages in general and Hebrew in particular."—Charles PerfettiUniversity of Pittsburgh