Qualitative Methods in Digital Inquiry

Łukasz Sułkowski is a professor of economic sciences and humanities specializing in higher education management, social science methodology, HRM, and organizational culture, and serves as President of WSB University. He also leads the Department of Higher Education Institutions Management at Jagiellonian University and is a professor at Clark University.Iga Lehman is an Associate Professor at WSB University in Warsaw, specializing in discursive leadership, socio-cultural and linguistic marginalisation, and discourse community diversity. She is Editor-in-Chief of Discourses on Culture and has published extensively on applied linguistics, management communication, and organisation studies.Katarzyna Szczepańska-Woszczyna holds a postdoctoral degree in economic sciences and is a professor, Vice-Rector for Science and Education, and Dean of the Faculty of Applied Sciences at WSB University. She is the author or co-author of over 120 publications and serves on the "Excellent Science" board at the Ministry of Science and Higher Education (Poland) and as a member of the Polish Accreditation Committee.

• Introduction, 1. Ethnography, 2. Case Study Research, 3. Grounded Theory, 4. Phenomenological Research, 5. Narrative Inquiry, 6. Discourse Analysis, 7. Conversation Analysis, 8. Action Research, 9. Autoethnography and Duo-autoethnography, 10. Netnography, 11. Visual and Arts-Based Qualitative Methods, 12. Conclusion, 13. References