Purchasing Behavior and Personal Attributes 1
bokomslag Purchasing Behavior and Personal Attributes
Psykologi & pedagogik

Purchasing Behavior and Personal Attributes

William F Massy • Ronald E Frank • Thomas Lodahl • William F Massy • Ronald E Frank

1429:-

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  • 176 sidor
  • 1968
This book is primarily concerned with assessing the relations between household socioeconomic and personality characteristics and purchasing behavior for frequently purchased branded grocery items.
  • Författare: William F Massy, Ronald E Frank, Thomas Lodahl, William F Massy, Ronald E Frank
  • Format: Paper over boards
  • ISBN: 9781512822373
  • Språk: Engelska
  • Antal sidor: 176
  • Utgivningsdatum: 1968-08-29
  • Förlag: University of Pennsylvania Press

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