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Profiles in Small Business

A Competitive Strategy Approach

Häftad, Engelska, 2016

AvMargo Anderson,Lowell R. Jacobsen,Gavin Reid,USA) Jacobsen, Lowell R. (Baker University,UK) Reid, Gavin (University of St Andrews

579 kr

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A new analytical approach to small firms' cases, which* Uses rich primary source data on modern small businesses* Combines business strategy and industrial organization* Presents detailed Profiles on diverse small businesses* Shows how successful small businesses achieve competitive advantage* Considers both extended rivalry and financial structure* Shows how to `ground' small business theory in realityProfiles in Small Businesses has a companion volume Small Business Enterprise by Gavin Reid (also published by Routledge, Hb: 0-415-05681-0: £45.00) which contains a full analysis (ranging from econometrics to the ethics of competition) of the larger sample of small businesses from which the Profiles are drawn.

Produktinformation

  • Utgivningsdatum2016-05-11
  • Mått152 x 229 x 12 mm
  • Vikt453 g
  • FormatHäftad
  • SpråkEngelska
  • Antal sidor226
  • FörlagTaylor & Francis Ltd
  • ISBN9781138983922
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Profiles in Small Business

Margo Anderson, Lowell R. Jacobsen, Gavin Reid, USA) Jacobsen, Lowell R. (Baker University, UK) Reid, Gavin (University of St Andrews

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