Profiles in Small Business
A Competitive Strategy Approach
Inbunden, Engelska, 1993
Av Margo Anderson, Lowell R. Jacobsen, Gavin Reid, USA) Jacobsen, Lowell R. (Baker University, UK) Reid, Gavin (University of St Andrews
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A new analytical approach to small firms' cases, which* Uses rich primary source data on modern small businesses* Combines business strategy and industrial organization* Presents detailed Profiles on diverse small businesses* Shows how successful small businesses achieve competitive advantage* Considers both extended rivalry and financial structure* Shows how to `ground' small business theory in realityProfiles in Small Businesses has a companion volume Small Business Enterprise by Gavin Reid (also published by Routledge, Hb: 0-415-05681-0: £45.00) which contains a full analysis (ranging from econometrics to the ethics of competition) of the larger sample of small businesses from which the Profiles are drawn.
Produktinformation
- Utgivningsdatum1993-12-16
- Mått152 x 229 x 17 mm
- Vikt521 g
- FormatInbunden
- SpråkEngelska
- Antal sidor226
- FörlagTaylor & Francis Ltd
- ISBN9780415098281