Patricia Lustig is an internationally recognisedpractitioner in foresight and strategy development, future thinking, scenarioplanning and innovation. She has workedglobally and is multilingual. Patricia is a Board Member of the Associationof Professional Futurists (APF) and Programme Director of their flagshipEmerging Fellows Programme. She runsLASA Insight Ltd. and works with SAMI Consulting.She wrote the awardwinning Strategic Foresight: Learning from the future, has written 6further books and publishes blogs and articles through Long Finance, APF, Radixoften with Gill Ringland and on her Substack, It’s Not All Bad. Gill Ringland is an Emeritus Fellow of SAMI Consulting.She is a Life Fellow of the BCS. She is an ICL Fellow Emeritus and a Fellow ofthe World Academy of Art & Science. She wrote Scenario Planning whileresponsible for strategy at ICL. She has over 150 publications and her booksare used at Business Schools including Harvard. This is her twelfth book Shepublishes thought pieces and blogs through the BCS, Long Finance, the apf andRadix, often with Patricia Lustig.