Joe Piggin is Senior Lecturer in Sport Policy and Management in the School of Sport, Exercise and Health Sciences at Loughborough University, UK. Joe’s research covers two main areas, namely sport policy translation into marketing and programmes, and physical activity policy. He is the co-editor (with Louise Mansfield and Mike Weed) of the Routledge Handbook of Physical Activity Policy and Practice.

• 1. Introduction, 2. Contested Definitions, Histories and Futures of Physical Activity, 3. Towards a Physical Activity Discourse, 4. Physical Activity and the Politics of Knowledge, 5. Physical Activity and the Politics of Societal Change, 6. Physical Activity and the Politics of Junk Food, 7. Physical Activity and the Politics of Corporate Health Promotion, 8. Physical Activity and the Politics of Risk, 9. Conclusion: People, Power and Possibilities

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Joe Piggin is Senior Lecturer in Sport Policy and Management in the School of Sport, Exercise and Health Sciences at Loughborough University, UK. Joe’s research covers two main areas, namely sport policy translation into marketing and programmes, and physical activity policy. He is the co-editor (with Louise Mansfield and Mike Weed) of the Routledge Handbook of Physical Activity Policy and Practice.

• 1. Introduction, 2. Contested Definitions, Histories and Futures of Physical Activity, 3. Towards a Physical Activity Discourse, 4. Physical Activity and the Politics of Knowledge, 5. Physical Activity and the Politics of Societal Change, 6. Physical Activity and the Politics of Junk Food, 7. Physical Activity and the Politics of Corporate Health Promotion, 8. Physical Activity and the Politics of Risk, 9. Conclusion: People, Power and Possibilities

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Joe Piggin is Senior Lecturer in Sport Policy and Management in the School of Sport, Exercise and Health Sciences at Loughborough University, UK. Joe’s research covers two main areas, namely sport policy translation into marketing and programmes, and physical activity policy. He is the co-editor (with Louise Mansfield and Mike Weed) of the Routledge Handbook of Physical Activity Policy and Practice.

• 1. Introduction, 2. Contested Definitions, Histories and Futures of Physical Activity, 3. Towards a Physical Activity Discourse, 4. Physical Activity and the Politics of Knowledge, 5. Physical Activity and the Politics of Societal Change, 6. Physical Activity and the Politics of Junk Food, 7. Physical Activity and the Politics of Corporate Health Promotion, 8. Physical Activity and the Politics of Risk, 9. Conclusion: People, Power and Possibilities

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