'Professor Parsons' book offers a compelling account of humanity's entry into the era of the Fifth Industrial Revolution, with a particular focus on the intersection of human cognition and digital technology. It challenges conventional paradigms by encouraging readers to examine the ethical, metaphysical, and epistemological frameworks underpinning our algorithmically-augmented minds. This work provides a novel conceptualization of digital personality and serves as a catalyst for deeper inquiry into the evolving integration between humans and technology.' Pedro Gamito, Full Professor and Head of Programme of the Erasmus Mundus Joint Master CYBER: Cyberspace, Behaviour, and e-Therapy, Lusófona University