Own the Future

The world faces social, political, and economic turmoil on an unprecedented scalealong with unsettling levels of turbulence and volatility. Market leadership today is less of a predictor of leadership tomorrow. Therefore, senior executives today must strive to own the future. In Own the Future, The Boston Consulting Group, one of the worlds most prestigious and innovative management consulting firms, offers a roadmap. Drawing on the firms experience advising organizations on how to achieve and sustain competitive advantage, this book offers 50 ideas to help readers chart their organizations path to future leadership. The articles are organized along ten attributes critical to success in the current environmentadaptive, global, connected, sustainable, customer-first, fit to win, value-driven, trusted, bold, and inspiring. The future may be unknowable, but The Boston Consulting Group offers insights from its 50 years of practice on how readers can position their organization to winto change the game and to own the future.