Origins of Transmedia Storytelling in Early Twentieth Century Adaptation

Alexis Weedon is a Professor at the University of Bedfordshire, UK, and holds the UNESCO Chair in New Media Forms of the Book. She is author of Victorian Publishing: The Economics of the Book for the Mass Market 1830-1916 (2016), and co-author of Elinor Glyn: Novelist, Businesswoman and Glamour Icon (2014). She also co-edited the new media journal Convergence, as well as several books, including Fiction and The Woman Question 1860-1930 (2020), Developing a Sense of Place (2020), and Retelling Cinderella: Cultural and Creative Transformations (2020).

• Chapter 1. Introduction.- Chapter 2. Storytellers and the participatory audience.- Chapter 3. Writing across media: the techniques of Clemence Dane.- Chapter 4. Adaptations of Elizabeth I and Shakespeare by Clemence Dane.- Chapter 5. Novelist as a Pierrot: G.B. Stern on women and role-playing identity, etc.