Original Brand Manufacturing Business Model 1
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bokomslag Original Brand Manufacturing Business Model
Data & IT

Original Brand Manufacturing Business Model

Young Won Park • Geon-Cheol Shin • Kyung-Soo Lee

Inbunden

1589:-

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  • 170 sidor
  • 2025
This book aims to examine the transition of firms from original equipment manufacturing (OEM) and original design manufacturing (ODM) to original brand manufacturing (OBM), focusing on how businesses can evolve to capture greater value in global markets.
  • Författare: Young Won Park, Geon-Cheol Shin, Kyung-Soo Lee
  • Format: Inbunden
  • ISBN: 9789819502523
  • Språk: Engelska
  • Antal sidor: 170
  • Utgivningsdatum: 2025-09-02
  • Förlag: Springer Verlag, Singapore

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