Häftad, Engelska, 2002
Operations Strategy
A Value Chain Approach
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Beskrivning
Produktinformation
- Utgivningsdatum: 2002-06-26
- Mått: 156 x 234 x 22 mm
- Vikt: 642 g
- Format: Häftad
- Språk: Engelska
- Antal sidor: 400
- Förlag: Bloomsbury Publishing PLC
- ISBN: 9780333961124
Utforska kategorier
Mer information
DAVID WALTERS is Professor of Marketing and Head of the Business Department in the Division of Economic and Financial Studies at Macquarie University in Sydney, Australia.
Recensioner i media
'I particularly like its straightforward, functional approach, which makes it easy for the student to understand. I also like the liberal use of examples and case studies, which are bang up to date and still topical. ' - Mark Godson, Sheffield Hallam University '...forces students to think conceptually and this is refreshing...it offers rigorous treatment of the important concepts...' - Dr Brian Carlisle, Honoray Professor of Managment, Samara State University, Russia 'This text makes, in my opinion, a considerable contribution to the teaching material available in this area. An excellent text.' - Ray Rogers, Coventry Business School
Butikslager
Ej i lager i butik.
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