Online and Blended Business Education for the 21st Century

J. B. (Ben) Arbaugh is a Professor of Strategy and Project Management at the University of Wisconsin Oshkosh. He is the current Editor of Academy of Management Learning & Education and a Past Chair of the Academy of Management’s Management Education and Development Division. Ben’s research in online learning and graduate management education has earned best article awards from the Journal of Management Education and the Decision Sciences Journal of Innovative Education, research grants from the Ewing Marion Kauffman Foundation, the Graduate Management Admissions Council’s (GMAC) Management Education Research Institute (MERI), and MERI’s 2009 Faculty Fellowship. Ben sits on several journal editorial boards, including The Internet and Higher Education, Management Learning, the Journal of Management Education, Organization Management Journal, and the Decision Sciences Journal of Innovative Education.

• About the authorPrefaceChapter 1: Overview of online business and management educationIntroductionWhy a book on online business education?Under-reporting and integration of current researchDisciplinary differences and their influences on business educationDisciplinary influences on online business educationOverview of the rest of the bookChapter 2: Multi-disciplinary and program-level research in online business educationIntroductionConceptual models and best practicesMulti-course and cross-disciplinary studiesParticipant characteristics and behaviorsInfluences of technologyDisciplinary effects and online learning outcomesClassroom comparison studiesProgram-level studies in online business educationConclusionChapter 3: The ‘soft/life’ discipline: information systems research in online teaching and learningIntroductionInformation systems-grounded conceptual frameworksStudies of technology and its usesOnline/blended/classroom comparison studiesParticipant characteristics, attitudes, perceptions and behaviorsEarly applications of Web 2.0 technologiesConclusionChapter 4: The ‘soft/life’ disciplines: management and marketing in online business educationIntroductionOnline teaching and learning in the management disciplineOnline teaching and learning in the marketing disciplineConclusions from research in the management and marketing disciplinesChapter 5: The ‘hard’ business disciplines: accounting, operations, economics, finance and research in online teaching and learningIntroductionResearch in accounting educationResearch in operations/supply-chain management educationResearch in economics educationResearch in finance educationWhy is there not more research on online and blended teaching and learning in the ‘hard’ business disciplines, and why is this a problem?ConclusionChapter 6: Where should we go from here?IntroductionSuggestions for online and blended business instructorsSuggestions for deans, program directors and other business school administratorsSuggestions for online and blended business education researchersConclusionBibliographyIndex