Nudge Theory in Action

Behavioral Design in Policy and Markets

Häftad, Engelska, 2016

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This collection challenges the popular but abstract concept of nudging, demonstrating the real-world application of behavioral economics in policy-making and technology. Groundbreaking and practical, it considers the existing political incentives and regulatory institutions that shape the environment in which behavioral policy-making occurs, as well as alternatives to government nudges already provided by the market. The contributions discuss the use of regulations and technology to help consumers overcome their behavioral biases and make better choices, considering the ethical questions of government and market nudges and the uncertainty inherent in designing effective nudges. Four case studies - on weight loss, energy efficiency, consumer finance, and health care - put the discussion of the efficiency of nudges into concrete, recognizable terms. A must-read for researchers studying the public policy applications of behavioral economics, this book will also appeal to practicing lawmakers and regulators.

Produktinformation

Utgivningsdatum2016-10-07
Mått148 x 210 x 26 mm
Vikt628 g
FormatHäftad
SpråkEngelska
SeriePalgrave Advances in Behavioral Economics
Antal sidor351
Upplaga16001
FörlagSpringer International Publishing AG
ISBN9783319313184

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Sociologi inom Samhalle och politik
Miljöekonomi inom Ekonomi och ledarskap
Nationalekonomi inom Ekonomi och ledarskap
Ekonomisk politik inom Ekonomi och ledarskap
Mikroekonomi inom Ekonomi och ledarskap

Sherzod Abdukadirov is Research Fellow in the Regulatory Studies Program at the Mercatus Center at George Mason University, USA. He specializes in the federal regulatory process, behavioral economics, and food and health policy.ContributorsJodi N. Beggs, Northeastern University, USAJessica Carges, George Mason University, USATyler Cowen, George Mason University, USARobert Graboyes, George Mason University, USABrian F. Mannix, George Washington University, USAMichael L. Marlow, California Polytechnic State University, USASofie E. Miller, George Washington University, USAMario J. Rizzo, New York University, USAAdam C. Smith, Johnson & Wales University, USAAdam Thierer, George Mason University, USAStephen Wendel, Morningstar, Inc., USAMark D. White, College of Staten Island, CUNY, USARichard A. Williams, George Mason University, USATodd J. Zywicki, George Mason University, USA

1 Overview of Behavioral Economics and Policy.- 2 The Four Pillars of Behavioral Paternalism.- 3 Failing Better: What We Learn by Confronting Risk and Uncertainty.- 4 Behavioral Nudges and Consumer Technology.- 5 Private-Sector Nudging: The Good, the Bad, and the Uncertain.- 6 Who Should Nudge?.- 7 Weight Loss Nudges: Market Test or Government Guess?.- 8 Nudging in an Evolving Marketplace: How Markets Improve Their Own Choice Architecture.- 9 One Standard to Rule Them All: The Disparate Impact of Energy Efficiency Regulations.- 10 Nudges in Healthcare.