New Insights Into Prognostic Data Analytics in Corporate Communication
Häftad, Engelska, 2019
409 kr
Beställningsvara. Skickas inom 3-6 vardagar. Fri frakt för medlemmar vid köp för minst 249 kr.
This book advances diagnosis-prognosis models that mark antecedent frames in various commercial forms of communication—annual reports, investigative fiction–Poirot series, Sci-Fi, and advertisements.The authors thereby develop a study of narrative markets by proposing the narrative of things as the next innovative mega trend in business analytics. A unique feature of the book is the special section dedicated to industry-academic practitioners, who have offered a bird’s-eye view in the Review Speak section of every chapter of this book.
Produktinformation
- Utgivningsdatum2019-08-30
- Mått152 x 228 x 10 mm
- Vikt254 g
- FormatHäftad
- SpråkEngelska
- Antal sidor184
- FörlagBusiness Expert Press
- ISBN9781947441101