New Activism and the Corporate Response

• Utgivningsdatum: 2003-09-10
• Mått: 152 x 229 x 19 mm
• Vikt: 494 g
• Format: Häftad
• Språk: Engelska
• Antal sidor: 308
• Upplaga: 3001
• Förlag: Palgrave Macmillan
• ISBN: 9781349721658

• Affärsetik
• Affärsstrategi
• Ledarskapsböcker

Contributors include academics, members of pressure groups, companies and specialists in public relations and corporate communications.

'A thought provoking book that gives useful insights about the so-called new activism. Some conventional political movements as well as businesses and campaigning organisations will pick up tips - others will look for warnings about the opposition coming their way! Meanwhile, the activists themselves will be stimulated into thinking about what they are for, as well as against, to whom they are accountable for their passions and actions, what they intend to put in place of the institutions that they oppose, and how they think the change should be achieved.' - Neil Kinnock, Vice-President of the European Commission and former leader of the Labour Party Some conventional political movements as well as businesses and campaigning organisations will pick up tips - others will look for warnings about the opposition coming their way!...you can't help wondering if this wouldn't make a useful Christmas present for your local county councillor.' - Accountancy Ireland 'a book every aspiring business leader should read.' - MIS Asia, Asia's leading IT management magazine

0 recensioner

Inga recensioner tillgängliga.