Review of the hardback: 'Brian Moeran and Jesper Strandgaard Pedersen have assembled a world class group of experts in the field of creative industries. The chapters in this book present a fascinating range of conceptual and empirical perspectives on the emerging phenomenon of cultural fairs, festivals and arts competitions. This outstanding book should be required reading for anyone interested in the intersection of cultural and economic institutions in contemporary society.' Roy Suddaby, Geddes Professor of Business, University of Alberta