Multinational Corporations and the Impact of Public Advocacy on Corporate Strategy

Nestle and the Infant Formula Controversy

Häftad, Engelska, 2012

AvS. Prakash Sethi

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Multinational Corporations and the Impact of Public Advocacy on Corporate Strategy: Nestlé and the Infant Formula Controversy presents an in-depth analysis of the infant formula controversy and the resulting international boycott of Nestlé products launched by various social activist groups and church organizations.

Produktinformation

Utgivningsdatum2012-10-08
Mått155 x 235 x 24 mm
Vikt657 g
FormatHäftad
SpråkEngelska
SerieIssues in Business Ethics
Antal sidor315
FörlagSpringer
ISBN9789401046114

Tillhör följande kategorier

Sociologi inom Samhalle och politik
Företagsekonomi inom Ekonomi och ledarskap
Filosofiska discipliner inom Filosofi och religion
Samhälle och kultur inom Samhalle och politik
Ekonomisk politik inom Ekonomi och ledarskap

I — The Setting.- 1: The Infant Formula Controversy at Center Stage.- 2: The Societal Context of the Infant Formula Controversy.- 3: The Institutional Context of the Infant Formula Controversy.- II — The Gathering Storm.- 4: Sowing the Seeds of the Controversy: The European Scene.- 5: The Controversy Comes to the United States.- 6: The Activists Throw Down the Gauntlet — The Kennedy Hearings and its Aftermath.- 7: The Drive Toward Code Enactment — The Post Kennedy Era.- III — Issues and Institutions.- 8: Health, Medical, and Scientific Aspects of the Controversy.- 9: Worldwide Infant Formula Sales, Markets, and Industry Structure.- 10: The Industry and Major Manufacturers Involved in the Controversy.- 11: Major Religious and Activist Groups Involved in the Controversy.- IV — Escalation of the Conflict.- 12: WHO’s Involvement in the Controversy.- 13: Dynamics of the Passage of the WHO Code.- 14: The Sole Negative Vote by the U.S.: The Impact of Ideology and Domestic Politics.- V — Drive Toward Resolution of the Conflict.- 15: Nestle Coordination Center for Nutrition, Inc. (NCCN): Nestle’s Change in Organizational Structure and Strategies to Deal with the Boycott.- 16: “Winning” the Methodists: The Last Major Battle-ground to Enlist the Religious Community’s Support for the Boycott.- 17: Nestle Infant Formula Audit Commission (NIFAC): A New Model for Gaining External Legitimacy for Corporate Actions.- 18: Settlement of the Dispute and Termination of the Boycott: Discussions Between INBC/INFACT and Nestle — UNICEF in the Role of an Honest Broker.- VI — Lessons Learned and Unlearned.- 19: The Lessons of Accountability — Third World Governments: Expectations and Performance — WHO’s Non-Existent.- Monitoring.- 20: Code Compliance by theInfant Formula Industry: The New Nestle — The More Things Change, The More They Remain The Same.- 21: Emerging Modes of Business-Society Conflict Resolution — An Assessment.