Sandeep K. Walia is presently working as Associate Professor and Head of Department in School of Hotel Management and Tourism at Lovely Professional University, Jalandhar, Punjab, India. He is an alumnus of Himachal Pradesh University Shimla and IGNOU, New Delhi. Sandeep is associated as Visiting Faculty to School of Tourism, Hospitality and Event Management, Universiti Utara Malaysia Kedah (A QS ranked University), Malaysia and Himalayan Institutes of Alternative Learning (An upcoming Mountain University) in Leh, Laddakh as Curriculum Development / Board of Studies Expert and Visiting Faculty. His areas of interest are community-based tourism, tourism marketing and cultural tourism. He has worked as Program Director/ Paper Coordinator for the subject Aviation Industry – Ticketing and Frontier Formalities and developed E-content under MHRD Sponsored UGC Project titled EPG Pathshala for the online learning at Post-Graduate Level. He has also acted as a faculty coordinator for Peer to Peer: Facebook Global Digital Challenge Spring 2017. Sandeep Kumar Walia is Founder Editor in Chief of Tourism and Hospitality Research Review (International Journal of LPU), Managing Editor & Editor of ‘Tourism Dimensions’ & ‘Tourism Spectrum’ (International Refereed Journals). He has authored 09 Books with various International Publishers and 18 Research papers in various International Journals. He has recently published The Routledge Handbook of Community-Based Tourism Management -A Taylor & Francis Group. His forthcoming book titles include Social Debates in Tourism with Good fellow publishers, Millennials and Tourism: A New Flanged Trend for the Tourism Industry with Apple Academic Press. Dr. Walia has also Guest Edited the Special Issues of International Journal of Religious Tourism and Pilgrimage & Journal of Hospitality, Leisure, Sport & Tourism Education. He is currently Guest Editing a Special Issue of Foresight- Emerald and International Journal of Spa and Wellness - Taylor and Francis. Aruditya Jasrotia is presently working as an Assistant Professor in Amity Institute of Travel and Tourism at Amity University, Greater Noida, India. He completed his Ph. D. from the Department of Tourism and Travel Management from Central University of Jammu, Jammu and Kashmir, India. His research interests are smart tourism, smart tourism destinations, tourism planning, community-based tourism, technology in tourism and sustainable tourism. He has published 04 research papers and 03 book chapters in various reputed journals and books.

• PrefaceDr. Sandeep K Walia & Dr Aruditya JasrotiaIntroduction & Organisation of the BookDr. Sandeep K WaliaSection-1-Spiritual Tourism: Pathway to Connect Body, Mind, and SoulChapter-1-Spirituality and Tourism: Defining the Linkages from LiteratureSeda YETİMOĞLU & Kevser ÇINARChapter-2- The Quest for Exploring Self: Millennials and Spiritual Tourism in IndiaShaheema Hameed & Ankur JoshiChapter-3- Influence of spirituality on generation Y and Z working in the tourism & hospitality industryHasibe YazıtChapter-4- Millennials and spiritual journeys: the Ways of Saint James in Northern interior Portugal as a contemporary pilgrimagePedro Ricardo Coelho de AzevedoSection-2-Youngsters inclination towards SpiritualityChapter-5- A Descriptive Study on Determining the Travel Behaviours of Millennials: The Case of İstanbul, TurkeySıla KaracaoğluChapter-6- Millennials’ Perceptions of Spirituality, Wellness and TravelMelanie Kay Smith; Robert Kiss & Inge Yan Fong ChanChapter-7- Millennial tourism: Myths, wellness, lifestyle and practicality toward sustainable economyWai Ching PoonChapter- 8- Tourist behavior and travel adoption among MillennialsGül ERKOL BAYRAMSection-3-Holistic Tourism: A Journey to the SelfChapter-9- Holistic Tourism: A Pathway towards Eudaimonic Well-beingZahra Rahmani & Anna CarrChapter-10- Millennials and social media marketing: The case of Indian UNESCO world cultural heritage sitesRaymond Rastegar & Zohreh (Zara) ZarezadehChapter-11- Millennials in the search for spiritual ecstasy. Touristic consumption of shamanic mushroom rituals in Huautla de Jimenez, Mexico.Diego Hannon OviesChapter-12- From Gen X to Millennials: Transformation of Self through TourismReni Polus & Neil CarrSection-4-The New Age Tourism: Tourism’s New FaceChapter-13-Issues, Threats and Prospects of Spiritual Tourism in Emerging EraLina Munirah KamarudinChapter-14- Strategic Approach to Spiritual Tourism Destination Branding Development among MillennialsAnn Suwaree AshtonChapter-15- Understanding the millennial tourist: Proclivities and penchants of indigenous Rastafarian cultural experiences among Generation Y.Johnnel SmithChapter-16- Imminent Future of Millennial Generations: A Tourism Management PerspectiveSandeep Walia & Aruditya Jasrotia

Sandeep K. Walia is presently working as Associate Professor and Head of Department in School of Hotel Management and Tourism at Lovely Professional University, Jalandhar, Punjab, India. He is an alumnus of Himachal Pradesh University Shimla and IGNOU, New Delhi. Sandeep is associated as Visiting Faculty to School of Tourism, Hospitality and Event Management, Universiti Utara Malaysia Kedah (A QS ranked University), Malaysia and Himalayan Institutes of Alternative Learning (An upcoming Mountain University) in Leh, Laddakh as Curriculum Development / Board of Studies Expert and Visiting Faculty. His areas of interest are community-based tourism, tourism marketing and cultural tourism. He has worked as Program Director/ Paper Coordinator for the subject Aviation Industry – Ticketing and Frontier Formalities and developed E-content under MHRD Sponsored UGC Project titled EPG Pathshala for the online learning at Post-Graduate Level. He has also acted as a faculty coordinator for Peer to Peer: Facebook Global Digital Challenge Spring 2017. Sandeep Kumar Walia is Founder Editor in Chief of Tourism and Hospitality Research Review (International Journal of LPU), Managing Editor & Editor of ‘Tourism Dimensions’ & ‘Tourism Spectrum’ (International Refereed Journals). He has authored 09 Books with various International Publishers and 18 Research papers in various International Journals. He has recently published The Routledge Handbook of Community-Based Tourism Management -A Taylor & Francis Group. His forthcoming book titles include Social Debates in Tourism with Good fellow publishers, Millennials and Tourism: A New Flanged Trend for the Tourism Industry with Apple Academic Press. Dr. Walia has also Guest Edited the Special Issues of International Journal of Religious Tourism and Pilgrimage & Journal of Hospitality, Leisure, Sport & Tourism Education. He is currently Guest Editing a Special Issue of Foresight- Emerald and International Journal of Spa and Wellness - Taylor and Francis. Aruditya Jasrotia is presently working as an Assistant Professor in Amity Institute of Travel and Tourism at Amity University, Greater Noida, India. He completed his Ph. D. from the Department of Tourism and Travel Management from Central University of Jammu, Jammu and Kashmir, India. His research interests are smart tourism, smart tourism destinations, tourism planning, community-based tourism, technology in tourism and sustainable tourism. He has published 04 research papers and 03 book chapters in various reputed journals and books.

• PrefaceDr. Sandeep K Walia & Dr Aruditya JasrotiaIntroduction & Organisation of the BookDr. Sandeep K WaliaSection-1-Spiritual Tourism: Pathway to Connect Body, Mind, and SoulChapter-1-Spirituality and Tourism: Defining the Linkages from LiteratureSeda YETİMOĞLU & Kevser ÇINARChapter-2- The Quest for Exploring Self: Millennials and Spiritual Tourism in IndiaShaheema Hameed & Ankur JoshiChapter-3- Influence of spirituality on generation Y and Z working in the tourism & hospitality industryHasibe YazıtChapter-4- Millennials and spiritual journeys: the Ways of Saint James in Northern interior Portugal as a contemporary pilgrimagePedro Ricardo Coelho de AzevedoSection-2-Youngsters inclination towards SpiritualityChapter-5- A Descriptive Study on Determining the Travel Behaviours of Millennials: The Case of İstanbul, TurkeySıla KaracaoğluChapter-6- Millennials’ Perceptions of Spirituality, Wellness and TravelMelanie Kay Smith; Robert Kiss & Inge Yan Fong ChanChapter-7- Millennial tourism: Myths, wellness, lifestyle and practicality toward sustainable economyWai Ching PoonChapter- 8- Tourist behavior and travel adoption among MillennialsGül ERKOL BAYRAMSection-3-Holistic Tourism: A Journey to the SelfChapter-9- Holistic Tourism: A Pathway towards Eudaimonic Well-beingZahra Rahmani & Anna CarrChapter-10- Millennials and social media marketing: The case of Indian UNESCO world cultural heritage sitesRaymond Rastegar & Zohreh (Zara) ZarezadehChapter-11- Millennials in the search for spiritual ecstasy. Touristic consumption of shamanic mushroom rituals in Huautla de Jimenez, Mexico.Diego Hannon OviesChapter-12- From Gen X to Millennials: Transformation of Self through TourismReni Polus & Neil CarrSection-4-The New Age Tourism: Tourism’s New FaceChapter-13-Issues, Threats and Prospects of Spiritual Tourism in Emerging EraLina Munirah KamarudinChapter-14- Strategic Approach to Spiritual Tourism Destination Branding Development among MillennialsAnn Suwaree AshtonChapter-15- Understanding the millennial tourist: Proclivities and penchants of indigenous Rastafarian cultural experiences among Generation Y.Johnnel SmithChapter-16- Imminent Future of Millennial Generations: A Tourism Management PerspectiveSandeep Walia & Aruditya Jasrotia

Sandeep K. Walia is presently working as Associate Professor and Head of Department in School of Hotel Management and Tourism at Lovely Professional University, Jalandhar, Punjab, India. He is an alumnus of Himachal Pradesh University Shimla and IGNOU, New Delhi. Sandeep is associated as Visiting Faculty to School of Tourism, Hospitality and Event Management, Universiti Utara Malaysia Kedah (A QS ranked University), Malaysia and Himalayan Institutes of Alternative Learning (An upcoming Mountain University) in Leh, Laddakh as Curriculum Development / Board of Studies Expert and Visiting Faculty. His areas of interest are community-based tourism, tourism marketing and cultural tourism. He has worked as Program Director/ Paper Coordinator for the subject Aviation Industry – Ticketing and Frontier Formalities and developed E-content under MHRD Sponsored UGC Project titled EPG Pathshala for the online learning at Post-Graduate Level. He has also acted as a faculty coordinator for Peer to Peer: Facebook Global Digital Challenge Spring 2017. Sandeep Kumar Walia is Founder Editor in Chief of Tourism and Hospitality Research Review (International Journal of LPU), Managing Editor & Editor of ‘Tourism Dimensions’ & ‘Tourism Spectrum’ (International Refereed Journals). He has authored 09 Books with various International Publishers and 18 Research papers in various International Journals. He has recently published The Routledge Handbook of Community-Based Tourism Management -A Taylor & Francis Group. His forthcoming book titles include Social Debates in Tourism with Good fellow publishers, Millennials and Tourism: A New Flanged Trend for the Tourism Industry with Apple Academic Press. Dr. Walia has also Guest Edited the Special Issues of International Journal of Religious Tourism and Pilgrimage & Journal of Hospitality, Leisure, Sport & Tourism Education. He is currently Guest Editing a Special Issue of Foresight- Emerald and International Journal of Spa and Wellness - Taylor and Francis. Aruditya Jasrotia is presently working as an Assistant Professor in Amity Institute of Travel and Tourism at Amity University, Greater Noida, India. He completed his Ph. D. from the Department of Tourism and Travel Management from Central University of Jammu, Jammu and Kashmir, India. His research interests are smart tourism, smart tourism destinations, tourism planning, community-based tourism, technology in tourism and sustainable tourism. He has published 04 research papers and 03 book chapters in various reputed journals and books.

• PrefaceDr. Sandeep K Walia & Dr Aruditya JasrotiaIntroduction & Organisation of the BookDr. Sandeep K WaliaSection-1-Spiritual Tourism: Pathway to Connect Body, Mind, and SoulChapter-1-Spirituality and Tourism: Defining the Linkages from LiteratureSeda YETİMOĞLU & Kevser ÇINARChapter-2- The Quest for Exploring Self: Millennials and Spiritual Tourism in IndiaShaheema Hameed & Ankur JoshiChapter-3- Influence of spirituality on generation Y and Z working in the tourism & hospitality industryHasibe YazıtChapter-4- Millennials and spiritual journeys: the Ways of Saint James in Northern interior Portugal as a contemporary pilgrimagePedro Ricardo Coelho de AzevedoSection-2-Youngsters inclination towards SpiritualityChapter-5- A Descriptive Study on Determining the Travel Behaviours of Millennials: The Case of İstanbul, TurkeySıla KaracaoğluChapter-6- Millennials’ Perceptions of Spirituality, Wellness and TravelMelanie Kay Smith; Robert Kiss & Inge Yan Fong ChanChapter-7- Millennial tourism: Myths, wellness, lifestyle and practicality toward sustainable economyWai Ching PoonChapter- 8- Tourist behavior and travel adoption among MillennialsGül ERKOL BAYRAMSection-3-Holistic Tourism: A Journey to the SelfChapter-9- Holistic Tourism: A Pathway towards Eudaimonic Well-beingZahra Rahmani & Anna CarrChapter-10- Millennials and social media marketing: The case of Indian UNESCO world cultural heritage sitesRaymond Rastegar & Zohreh (Zara) ZarezadehChapter-11- Millennials in the search for spiritual ecstasy. Touristic consumption of shamanic mushroom rituals in Huautla de Jimenez, Mexico.Diego Hannon OviesChapter-12- From Gen X to Millennials: Transformation of Self through TourismReni Polus & Neil CarrSection-4-The New Age Tourism: Tourism’s New FaceChapter-13-Issues, Threats and Prospects of Spiritual Tourism in Emerging EraLina Munirah KamarudinChapter-14- Strategic Approach to Spiritual Tourism Destination Branding Development among MillennialsAnn Suwaree AshtonChapter-15- Understanding the millennial tourist: Proclivities and penchants of indigenous Rastafarian cultural experiences among Generation Y.Johnnel SmithChapter-16- Imminent Future of Millennial Generations: A Tourism Management PerspectiveSandeep Walia & Aruditya Jasrotia