Media Studies

Industries, Texts and Audiences

Häftad, Engelska, 2025

Av Leighton Evans

549 kr

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Contemplating studying media? This handy text will tell you everything you need to know! Beginning with the definition and history of media studies, this book delves into exciting subjects like the political economy of mass media, digitalization, AI, filter bubbles, misinformation and much more. Reading this text, you will encounter:

- Real case studies, from a day in the life of a journalist, to global media conglomerates
- An exploration of key themes like race and gender in the 'critical issues' section
- Accessible content, with 'key material' boxes, a glossary and further reading
- A lively style that won't leave you bored

A must-have for undergraduate media students, this book enables a broad, confident understanding of key issues and kick starts success in your studies

Produktinformation

Utgivningsdatum2025-02-26
Mått189 x 246 x 21 mm
Vikt580 g
FormatHäftad
SpråkEngelska
Antal sidor304
Upplaga1
FörlagSAGE Publications
ISBN9781529602227

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Leighton Evans is an Associate Professor of Media Theory at Swansea University. Leighton teaches across the undergraduate programmes in the department of Media and Communication, and his research focuses on the phenomenology of immersive media and the mediation of everyday life by digital media. Leighton is the author of Locative Social Media (2015), The Re-emergence of Virtual Reality (2018) and the co-author of Location-based Social Media: Space, Time and Identity (2017) and Intergenerational Locative Play: Augmenting Family (2021).In 2023, Leighton was the recipient of the Dillwyn Medal in Social Sciences, Business and Education from the Learned Society of Wales in recognition of his research. In the same year, Leighton was the recipient of a Swansea University Academy of Teaching and Learning (SALT) Excellence in Teaching Award, nominated by his students.

Chapter 1: Introduction: What Are Media Studies?Chapter 2: Political Economy of the Mass MediaChapter 3: Political Economy of Digital Media: Datafication and PlatformisationChapter 4: Media Law and Media RegulationChapter 5: Global and Local MediaChapter 6: Media ProductionChapter 7: Texts in the Digital AgeChapter 8: Visual Cultures and MeaningChapter 9: Discourse and Discourse AnalysisChapter 10: Genre and NarrativeChapter 11: Mass Media Audiences and Digital Media UsersChapter 12: The Audience Commodity – Creating Publics and Selling ThemChapter 13: Filter Bubbles and MisinformationChapter 14: AI and AutomationChapter 15: Climate Change and the MediaChapter 16: Intersectionality and Digital MediaChapter 17: Decolonialising Media Studies