Inbunden, Engelska, 2013

Marketing Literature and Posthumous Legacies

The Symbolic Capital of Leonid Andreev and Vladimir Nabokov

Av Yuri Leving, Frederick H. White

2329 kr

Beställningsvara. Skickas inom 10-15 vardagar. Fri frakt för medlemmar vid köp för minst 249 kr.

Beskrivning

Literature is not only about aesthetics, but also almost equally about economics. The successful marketing of an author and his literary works is more dependent on the activities of cultural merchants than on the particular words and phrases found in the author’s prose. Marketing Literature and Posthumous Legacies focuses on the creation of symbolic capital for the literary legacies of Leonid Andreev and Vladimir Nabokov that was eventually exchanged by cultural merchants for financial and ideological profit. Yuri Leving and Frederick H. White discuss the ways in which certain cultural merchants created symbolic meaning for these two authors through a process of collusion, consecration, and the marketing of tangible and intangible products that lead to some sort of transaction. The promotion and maintenance of posthumous legacies involves an intricate network of personal interests that drive the preservation of literary reputations.

Produktinformation

Utgivningsdatum: 2013-09-12
Mått: 157 x 236 x 25 mm
Vikt: 585 g
Format: Inbunden
Språk: Engelska
Antal sidor: 294
Förlag: Bloomsbury Publishing Plc
ISBN: 9780739182604

Utforska kategorier

Mer information

Yuri Leving is professor and chair of the Department of Russian Studies at Dalhousie University.Frederick H. White is the associate dean of the College of Humanities and Social Sciences at Utah Valley University.

Recensioner i media

Frederick H. White and Yuri Leving have joined forces to produce a book devoted to analyzing the preservation and consecration of the literary legacies of Leonid Andreev and Vladimir Nabokov. Their goal is to demonstrate that the underlying economic factors of marketing literature and posthumous legacies are real. One of the book's salient features is to translate this in itself uncontroversial claim into the language of Pierre Bourdieu. This is a study of the production, protection, and transportation of symbolic capital across national and ideological boundaries.

Butikslager

Ej i lager i butik.

Betyg & recensioner

0 recensioner

Inga recensioner tillgängliga.