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A manual for anyone wishing to market higher or further education. It offers business-oriented guidance for readers whose main preoccupation may not be marketing itself, but who nonetheless need access to promotion skills, and it covers theory, practice and case studies.
- Format: Inbunden
- ISBN: 9781138162464
- Språk: Engelska
- Antal sidor: 156
- Utgivningsdatum: 2017-01-27
- Förlag: Routledge